Style IF4396-104 Colorway White/Varsity Red/True Blue/Cement Grey/Anthracite Retail Price $230 Release Date 07/18/2026 Product Description The Air Jordan 3 Retro True Blue 2026 is the sixth retro release of one of the four original 1988 Air Jordan 3 colorways, featuring a white tumbled leather upper, Cement Grey elephant print across the toe and heel in a thinner, more refined pattern that closely resembles the 1988 original's specification rather than the heavier print of some previous retros, True Blue accents on the sock liner, Nike Air-branded heel tab, and midsole, a red Jumpman logo on the tongue and tongue interior, and a mostly grey rubber outsole completing the OG-faithful construction. The True Blue Air Jordan 3 is the only one of the model's original 1988 colorways to break from Chicago Bulls colors, relying entirely on color and design to carry its iconic status without team affiliation, representing a pivotal moment in Tinker Hatfield's design demonstrating that the Jordan signature line could succeed outside of the Bulls palette. The 2026 retro also includes the throwback MJ face box packaging that distinguished the 2016 retro, with full family sizing spanning men's at $230, Grade School at $155, Preschool at $95, and Toddler at $80, available simultaneously across Nike SNKRS, Nike.com, Foot Locker, Finish Line, DSG, and Hibbett on release day. The 2026 release marks the tenth anniversary of the most recent 2016 retro and the first time the True Blue has been available since, making it one of the most anticipated Jordan retros of the summer 2026 calendar. Released July 18, 2026 at $230 retail via Nike SNKRS and select Jordan Brand retailers globally with style code IF4396-102.